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The Mexico Guru
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For fifteen years, Richard Villasana has helped U.S. companies and businesses around the world accelerate their entry into Mexico’s trillion dollar economy, expand their market and dramatically increase profits. Fortune 100 companies such as Cisco Systems and AT&T value his expertise.
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Richard is a sought-after international speaker by universities and businesses in the U.S. (University of Houston in Texas and National City University in California) as well as abroad (China, France, Mexico, Spain, Belgium, Italy, and the United Kingdom). He has been a translator for the United Nations and is the top selling author of "Insider Secrets for Doing Business in Mexico".
Richard helps your college students be prepared to meet the challenges the global marketplace has to offer. Students discover the importance of cultural sensitivity in international business relations.
His coaching, books, articles and educational products provide both the motivation and the strategies to excel in international business in Mexico.