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The Mexico Guru
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For fifteen years, Richard Villasana has helped U.S. companies and businesses around the world accelerate their entry into Mexico’s trillion dollar economy, expand their market and dramatically increase profits. Fortune 100 companies such as Cisco Systems and AT&T value his expertise.
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Richard Villasana has been profiled in the San Diego Business Journal and featured in trade magazines such as Customer Relationship Management (CRM). He is the top selling author of Insider Secrets for Doing Business in Mexico and was interviewed by EFE, the world’s largest Spanish news agency for his success in the U.S. Hispanic market.
Richard has spoken at numerous events in both the U.S. and Mexico. Audiences leave with a solid foundation of the Mexican business culture. Companies can put this knowledge into practice immediately to enhance their business and marketing efforts to dramatically increase their sales and profits in Mexico.
His coaching, books, articles and educational products provide both the motivation and the strategies so clients excel in their business in Mexico.